Newsletter November 2015

2015 is almost over and it has been a busy year for our members; our Breakfast meeting with the Chamber of Commerce was a great success, the benefits of Mystery Shopping were highlighted during a presentation back in June by Jersey Business who conducted the St Helier Mystery Shopping programme (link to the results page). 4insight were at Fort Regent for the Jersey TechFair, www.TECHFAIR.ORG.JE in November and showcased their eye tracking technology in action, and Island Ark has helped a number new clients in better understanding their customers through online and interview-based surveys.


Our AGM was held on Wednesday 6th November, and we are planning a Lunch and Learn event the first quarter of 2016, dates to follow. We also want to hear from you, let us know how we can add value and what topics you would like to know more of.


In the meantime, our members are here to help if you would like some informal (or formal) information on how you could improve your services by understanding your customers’ needs, user testing your website and marketing materials, benchmarking yourself against the competition or measuring your customer service. Please also contact us if all you need is help in developing your own survey methodology, or stand-alone fast and accurate data input services.